What business people can learn from “Glee”

Posted on by R.J. Foster

I like “Glee.” That’s right, the television show about the high school misfits singing their way through the seemingly earth-shattering trials of adolescence. It’s not the singing itself, that draws me, though.

And it’s not the cool costumes and choreography, or even the painfully brutal (yet gut-splittingly humorous) sarcasm by which the cheerleader-coach-turned-principal raises mockery to an art form.

What I like most about the show is that when they sing, I understand every word. I can’t count how often I’ve gained an increased appreciation for a song after experiencing the “Glee version.” Hearing the words more clearly gives me a better understanding of the song, and a greater appreciation for the song’s message.

How often do we sing our song in a way that is not clear? People hear us, but do they understand what we’re saying? Do we reach out to listeners with a message that conveys our spirit and our passion? Or is ours just another song-and-dance? I’m not suggesting that someone asking what we do should be a cue for a full-out musical number (elevator-speech flash-mob?). I do, however, believe a more “glee-ful” approach to telling people what you do will generate a more useful response. When you find yourself in the spotlight, deliver a performance that is understandable and memorable. Make your song the one that gets stuck in people’s heads…the one they can’t wait to share.

This entry was posted in Message Development, Presentation Development and tagged , , . Bookmark the permalink.


Print